Rebisco celebrates Filipino artistry and food with the Special Edition Designer Can series

One of the most iconic fixtures in a Filipino home is the Rebisco Assorted Biscuits Tin Can — that multi-colored can of snacks that generations have always loved. Through the years, Rebisco products have become a part of Filipino tradition — a pasalubong lovingly carried to waiting family members in many homecomings; a favorite merienda fare; a much-loved snack passed around during family gatherings, big and small. A silent witness to the evolution of Filipino lifestyles, Rebisco Assorted Biscuits continues to be a Pinoy favorite, standing the test of time.

The red can design showcases the paintings made by Roel Obemio.
A fresh take on a Filipino classic

As it marks its 55th anniversary, Rebisco takes its humble tin can to the next level by partnering with renowned Filipino contemporary artists to create the Rebisco Special Edition Designer Cans. These works of art aim to showcase the rich history and evolution of the brand, while using the can itself as a vehicle of expression.

The growth of Rebisco parallels that of the Filipino culture. Over the past 55 years, Rebisco has grown into a formidable brand, thanks to the Filipino’s undying love and support, allowing it to grow into what it is today. As a fledgling company, Rebisco started with very simple offerings of biscuits and crackers packed into a can with images of the biscuits. Over time, the packaging evolved, soon showcasing family-themed art works as well.

By realizing that their snacks are deeply ingrained into the Filipino way of life, Rebisco celebrates its anniversary by launching their newest special edition designer tin can, which serves as a canvas on which the Filipino story is printed. These miniature versions are designed to show how Rebisco is intertwined with the Filipino story, as captured in food practices and traditions illustrated by four highly acclaimed artists. In doing so, the well-loved tin can evolves into a canvas that fulfills the brand’s vision to recognize the work and talent of Filipino artists.

The blue can design showcases the paintings made by Migs Villanueva
Visualizing the rich local flavor

Beautifully using the tin can as the canvas through which they can capture local color are four of the country’s talented contemporary artists – Migs Villanueva, Aris Bagtas, Roel Obemio, and Joseph Banez. By collaborating with Rebisco, they aim to shine the light on Filipino artistry and culture in a tradition that Rebisco has created.

Migs Villanueva, a Palanca-awardee visual artist, uses bold pastel colors and wanderlust compositions to invite Filipinos to see their own childhood experiences in her works. Aris Bagtas shows the Filipinos’ identity through his folk, religious and abstract works, inspiring people to create a country where family values, traits and traditions are not forgotten. Roel Obemio, a member of the famed Saturday Group, uses storybook characters and Filipino family-oriented imagery that convey whimsy and fantasy. Joseph “Otep” Bañez, who made his own brand of Filipino Pop-Social Realism that took the market by storm, creates detailed renditions combined with playful colors and hilarious settings.

The green can design showcases the paintings made by Aris Bagtas.

Alongside these artists, celebrity and visual artist Heart Evangelista-Escudero plus radio DJ Chico Garcia celebrated the launch as official event hosts for this prestigious event.

This project’s new masterpieces are featured on the tin can’s outer packaging. There are four sets of special edition designer cans, and inside are assorted premium biscuits, crackers, cookies and wafers – all-time favorites that people love to snack on and share. Retailing for php175.00 SRP, these are now available at leading supermarkets nationwide, namely Robinsons, Puregold, Waltermart, Rustans, and Shopwise. Starting November 15, 2018, you can also buy online via www.honestbee.ph.

The yellow can design showcases the paintings made by Joseph Bañez.

“Every Pinoy family has a story to tell and through the years, we make these stories come to life through our products. Rebisco’s Special Edition Designer Cans support local not only through taste, but through art. We at Rebisco believe that life is a constant journey of growing and refining who we are. Thus, we find a new twist to an old product to rekindle interest for it while continuing our tradition to let the tin can serve as an art canvas that tells the stories and values of Filipino families,” said Ms. Lulu dela Peña, the Marketing Communications Head of Rebisco.

Indeed, Rebisco’s Special Edition Designer Can will once again be part of the Filipino heritage. What are you waiting for? Express your support for local by gifting your family and friends with Rebisco’s special edition designer cans, and share with them a taste of our rich Filipino culture.

PRESS RELEASE

Holiday Season: The Most Popular Time for a New Relationship

One of the things that people look forward to is the start of the holidays during the -ber months. By the time that October rolls around, there are countless parties that people can attend. There are Halloween parties wherein people can show off their creative side. This is followed by Thanksgiving, different countless parties, office parties, Christmas parties, and so much more.

Photo by Priscilla Du Preez on Unsplash

These different parties will allow you to have fun with the people that you know. You can also meet new people in the process. This explains why the holiday season is very popular in finding new people to mingle with. There are a lot of people who get together and form a relationship during this time of the year.

Why People Love the Holiday Season

This is the time when people can eat their favorite food. This is also the time when the weather starts to change. People can start wearing their knits again. The holidays can make people be filled with a joyous mood that will make them more likely to be open to forming new relationships with people. Some may meet at parties but there are also some who may meet through various dating sites.

There are a lot of people who snuggle up with each other during this season. By the time that spring comes, it may not be the same. Yet, the feeling that people have during the holiday season can be enough to make a lot of people happy.

Photo by Daniel Spase on Unsplash
Different Reasons Why the Holiday Season Breeds New Relationships

There are various reasons why the holiday season can make people want to find their significant other whether in person or through an edinburgh dating site.

  • People will usually see their family members with their loved ones. It can be enough to make them feel that it is time for them to find their significant others too.
  • People will usually show how much they value others during the holiday season. Everyone wants to feel loved and this can be rampant during the holidays.
  • It allows people to give gifts to each other and show other people how much they are appreciated.

During the holidays, people just want to snuggle up with someone they are comfortable with. They want to be with people that they are familiar with. This is highly different from the spring season wherein people would like to try new things and consider new beginnings.

Photo by Vince Fleming on Unsplash
Will Holiday Romance Last Forever?

How long will your holiday relationship last? It will depend on you. There are some that will only last for a few months but others would remember the holidays fondly because this is the time when they have met the love of their lives. There are always different places wherein you can find your loved one. It may be through dating sites in edinburgh or it may also be through the parties that you will attend. The best thing to do is just enjoy the moment. Who knows? You might actually find a relationship that will last.